Portraits of Power
It's not every day you get a call from the Global Director of Marketing for GlaxoSmithKline. One of the biggest brands in the world, Ash Taylor joined them after having been the head of marketing at Coca Cola for Developing Regions. After he was asked to be one of the judges on this years Drum Marketing Awards he decided he needed a contemporary portrait. The brief was relaxed, modern and professional. With this kind of portrait there are many subtleties that can affect how the sitter is viewed and we chatted about how exactly he wanted to be seen and decided the Hotel Du Vin in Cheltenham was a suitably sophisticated backdrop to accompany a few studio shots in my newly converted studio room in the house. The image of power today, combines the look of being approachable as well as confident; Ash has both in spades naturally which helps an awful lot.
